They call the shots, control the budgets, and set the tone from the top but what happens when a CEO swaps boardroom buzzwords for real-world impact? We step into the minds of the C-suite to discover who’s putting purpose behind their power

Inside Alila Jabal Akhdar: How GM Puneet Singh is Rewilding Luxury in Oman

From hydroponic farms and honey harvests to tree rescue missions and upcycled decor, General Manager Puneet Singh shares how Alila Jabal Akhdar is reshaping what eco-luxury really means in the region

by Anthea Ayache

Solar Pools and Desert Tomatoes: Jean-Paul Dantil on Qasr Al Sarab’s Eco Evolution

From solar-powered villas and desert farming to gazelle and oryx conservation, GM Jean-Paul Dantil walks us through Qasr Al Sarab’s green vision

by Anthea Ayache

Nature is the New Luxury: A Conversation with Ian Di Tulio of Minor Hotels

With a career steeped in luxury hospitality, Ian Di Tullio knows a thing or two about what travellers want… But as Chief Commercial Officer of Minor Hotels, his focus isn’t just on delivering five-star experiences, it’s on shaping a hotel portfolio that’s fit for a planet in crisis

by Anthea Ayache